Accouting Statements
Overview of Accounting: objectives, needs, and application fields. Basics of accounting technique and system. Asset Movements (Static and Dynamic). Income and Equity Accounts. Double-entry system. Chart of Accounts. Bookkeeping and check balance.
Business Economics
Business Economics is compulsory for Business School students and is taught in the first period. During the course, students develop analytical skills related to the behavior determinants of economic agents, such as price, taxes, income, etc. At the end of the course, students are able to analyze the basic structure of functioning of a market […]
Business English
This is a course designed for students of the International Management Program in the first period. The course is designed with the main objective of promoting fluency in the English Language in various situations of the corporate scenario. At the end of the course the student is able to communicate, to express opinions in the most different contexts of the […]
Strategic Marketing
Process of planning, implementing and controlling marketing strategies through market-oriented strategic management, independent market audit, business portfolio analysis, relationship marketing, global marketing, goal settings, marketing strategies, and plans, product audition, service marketing, branding, price mix decisions, marketing channels, retail marketing, communication strategies, digital marketing, and marketing metrics.
Intercultural Communication
This course focuses on discussing concepts of culture and cultural identity, verbal and non-verbal means of expression and interaction in different cultures, and processes of daily intercultural communication, in academic and professional areas. It promotes cultural awareness and interaction involving the recognition and appreciation of diversity. In the end, students can understand the role of […]
Taxonomy – Reading and Analyzing Scientific Terminology
This course focuses on discussing concepts of Taxonomy components in Science Fields, in academic and professional areas. It promotes the study of word formation processes and the use of morphemes from Greek and Latin, and improve reading and writing skills by means of providing clues to the meaning of new words in academic texts. In […]
Translation Studies
This course covers the main issues and theoretical-practical approaches in the field of translation studies. In it, students articulate the cultural, social, and ethical dimensions of the translation process. At the end, students will be able to relate the concepts of language, text, meaning, and translation through the practice of translating texts of various genres […]
English Language in Daily Genres
This course explores oral and written genres from a daily basis, considering English as an international language. In it, students interact with the main social practices of receiving and producing genres. By the end, students will be able to express themselves in the everyday sphere without echoing common-sense myths about language, using oral and written […]
English Language in Multimodal Practices
This course covers multimodal practices applied to different textual genres in English. Students read and interpret texts from different genres and cultures that use multimodalities to construct meaning. In the end, students are able to critically analyze the functionality and relevance of using multimodal language in the reception and/or production of texts from different genres.
English Language as International Practice in Teaching
This course deals with English Language teaching as an international practice in different socio-cultural contexts. The students reflect on English teaching practice in contemporary times, in face-to-face and/or media content with different cultures. Ath the end, students will be able to develop English language teaching/learning strategies in different socio-cultural contexts.
