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Smart City and Strategic Digital City

The course is aimed at students interested in understanding, researching and developing a Strategic and Smart City Project. Throughout the course, the Strategic and Smart City subprojects will be studied, including concepts and applications in cities. Students will be guided to research and develop a Strategic and Smart City Project in cities. At the end […]

Administração para Arquitetos, Urbanistas, Designers e não Administradores

The course is aimed at students interested in understanding, researching and developing a “Strategic Planning Project for Creative Studios or Architecture or Design Companies”. Throughout the course, concepts, functions, theories, tendencies, models and decisions of Administration and Management will be studied, including applications in companies. Students will be guided to research and develop a project […]

Do Caos à Criatividade: Inovações Urbanas Radicais

The course is designed for students from the various undergraduate programs of the School of Fine Arts. Taking the city as a privileged space for analysis, it seeks to foster a multidisciplinary composition among students from different programs, regardless of their stage of study. Throughout the semester, the course will explore urban insurgencies through the […]

Gestão estratégica de marca

This course is designed for students interested in understanding the importance of brands and their role in a company’s market strategy. It explores the key success factors behind strong brands and introduces core concepts in brand management aimed at creating, building, and revitalizing brands. By the end of the course, students will be able to […]

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